We build and run online retail brands where AI agents do most of the work a small team would normally do, with a person reviewing and approving.
We run our own direct-to-consumer brand and use it as the proving ground for an agent-based operating system for online stores. Each area of the business is handled by agents built on Claude, connected to the tools the store already uses.
Product localization, pricing, variants, size charts and catalog maintenance through the Shopify Admin API.
Agents review public ad libraries, rank competitor ads by longevity and volume, and maintain a structured knowledge base of validated products.
Script adaptation, video analysis, voiceover assembly and static ad generation for each product test.
Customer segments, abandoned-checkout flows and campaign scheduling in Klaviyo.
Supplier invoices audited line by line against orders, with unit costs loaded back into the store.
Anything that spends money, sends a message or changes what customers see is confirmed by a person first.
Moving these workflows from interactive sessions to scheduled, autonomous agents on the Claude API, so the same system can operate several stores at once.